Mercedes-AMG Petronas is pleased to announce a new agreement with Thomas Cook Sport, the UK’s leading sports travel operator, which will offer Formula One fans around the world the chance to experience a unique concept at four Grands Prix this season.
The new relationship will see Thomas Cook Sport become an Official Team Supplier, expanding their presence in the world of Formula One where they currently create travel experiences to 14 races across the globe, and working with Mercedes-AMG Petronas Motorsport to add value to fan experiences and interaction with the sport.
The sports travel operator will leverage their current motorsport experience offering to provide a tailor-made Mercedes-AMG Petronas Motorsport fan experience at four of Formula One’s most iconic races; Monaco, the British Grand Prix at Silverstone, the Italian Grand Prix in Monza and the final race of the season in Abu Dhabi.
Fans will be able to purchase a “Thomas Cook Sport Mercedes-AMG Petronas Motorsport Experience” in addition to their existing travel plans, which will include a drinks reception at a unique location before the Grand Prix, a Q&A with a Mercedes-AMG Petronas Motorsport team member, team merchandise gifts and additional exclusive experiences.
Rob Slawson, Head of Thomas Cook Sport, said: “This is the start of a great relationship between ourselves and Mercedes-AMG Petronas Motorsport. We’re incredibly proud of our Formula One™ product and this new agreement with one of the sport’s most successful teams offers a brand-new exclusive experience for a limited number of fans at each event. It’s going to be a fantastic opportunity for us to work alongside one of the most successful Formula One teams of recent years. As four-time Constructors’ Champions they’re consistently setting the pace and we’re looking forward to growing our product offering over the next few seasons. With unique access to exclusive experiences, we’re working closely with Mercedes-AMG Petronas Motorsport to offer an incredible and unforgettable trip for Formula One™ supporters who want to travel the world and say they were there at the best sporting events in 2018!”
About Thomas Cook Sport
Thomas Cook Sport is a trading division of Thomas Cook Group, one of the world’s leading leisure travel groups with sales of £7.8 billion. Thomas Cook is supported by 22,000 employees and operates from 16 source markets, serving over 19 million customers annually. Thomas Cook Sport is one of the UK’s leading sports tour operators offering official supporter tickets, hotels and travel for football, rugby, motorsport, cricket, tennis, golf, NFL darts and horse racing. As the Official Partner to Everton FC, Manchester City, Liverpool FC, Manchester United, Newcastle United, Southampton, Tottenham Hotspur and West Ham United, Thomas Cook Sport offers Breaks that include official match tickets to Premier League games and an overnight stay in top hotels.
Source : www.Mercedes-benz.com
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